Driving southbound at 5:44pm,(we looked immediately at the time clock), on the New Jersey Garden State Parkway at the Newark, NJ exits, both my wife and I saw a bright (shooting star?). It was seen through our windshield almost directly in front of us. It was approx. in the W/SW sky. It appeared and disappeared quickly. 3-4 seconds. We saw it at approx. 40-45 degrees above horizon and ended approx. 20-15 degrees above horizon. It was brighter than Venus, which was bright tonight because of cold and clear skies,and it faded not entirely out, but disappeared at a lower radience, not at a dim light would have faded , say in a distance.My first thought was that it was a shooting star, but two things did not ring true. One, the color was odd, blue/white as in an electic arc. Similar to arc rod welding. Secondly, I cannot for the life of me remember seeing a shooting star begin and end so abruptly, let alone beginning that close to the horizon.